Starlog
7 Important Things Your Government Website Should Have
Your government website probably shouldn’t look and function like a site from 20 years ago. Instead, it must be intuitively organized, with easily accessible resources and information. After all, if your website doesn’t ...
Why Have a Design Team on Retainer
A retainer is a work-for-hire contract. Having a design agency on retainer means that you pay them monthly to have their services at your convenience. So, if your site goes down unexpectedly or you want to add ...
3 Things To Think About When Finalizing Your Product Photos
If you’re a small business owner trying to handle your own product photography, it can be a challenge. But retouching your product photos can take them to the next level!
You don’t want to use a photo that is ...
DIY-ing Your Storefront Sign
How hard can designing a storefront sign for your business be? It can actually be more complicated than you might think.
We always recommend professional design help for branding tasks like this, but if you’re ...
Customize, Don’t Plagiarize
While this may seem like common sense, stealing text from other online sources (or plagiarism) is an unfortunately common mistake many small business owners make. It doesn't matter whether you can't think of what to say ...
Illustrative logos vs Typographic logos: when to use each
There are two main types of logos: typographic logos and Illustrative logos. Illustrative logos contain icons, abstract images, or other pictorial depictions of your brand. Typographic logos include the name or ...
Why Highly Detailed Logos Don’t Work
Logos should be clean and simple. Why? Because including too many details or elements can get confusing and be hard to read at smaller sizes. Your logo is all about communicating your brand to anyone who sees it. So, ...
How Product Reviews Can Increase Your Profits
Positive or Neutral Reviews Increase Profits
Reviews drive more traffic to your business, especially if your business is strictly online. According to Forbes, 93% of consumers rely on reviews to inform their online ...
How Bad Product Images Sink Your Ecommerce
You may think that product images are just pictures, but they represent your products, branding, and business. Product photography is important because appealing images determine if visitors of your site become ...
The Secret To Keeping Your Products Up To Date
Ensuring your online product list is up to date is key to successful e-commerce retailing. Out-of-stock products and outdated information can lead to customer confusion.
You've worked hard preparing your ...