Starry Eyes Media

The RiffRaff Arts Collective

Composed of performing, literary, healing & visual artists, the collective is based in a creative zone in downtown Princeton, WV.

Composed of performing, literary, healing & visual artists, the collective is based in a creative zone in downtown Princeton, WV. The space features a live performance venue, recording studio, artist studios, fine art gallery & more.

Learn more about our community businesses and organizations here.


869 Mercer Street, Princeton, WV 24740




Who Are We?

Starry Eyes Media is a web design and branding agency located in Princeton, WV. We created this page and others to highlight neighborhood businesses and help them get found online.

Starry Eyes was established in 2015 and has worked with a wide variety of local business owners and managers.

Want to see our work? Check out our portfolio here.

How To Write A Good Property Description

Good property descriptions can distinguish whether your property sells for $200K or a quarter of a million dollars—or whether it sells now or in 8 months.  You might need to write a property description if you're selling your own home, a real estate agent working...

Why have a design team on retainer

A retainer is a work-for-hire contract. Having a design agency on retainer means that you pay them monthly to have their services at your convenience. So, if your site goes down unexpectedly or you want to add a brochure or have a menu made, you just have to contact...

3 Things To Think About When Finalizing Your Product Photos

If you’re a small business owner trying to handle your own product photography, it can be a challenge. But retouching your product photos can take them to the next level! You don’t want to use a photo that is under-saturated, over-exposed, busy, or just misses that...

DIY-ing Your Storefront Sign

How hard can designing a storefront sign for your business be? It can actually be more complicated than you might think.  We always recommend professional design help for branding tasks like this, but if you’re set on having a friend or family member create your...

Customize, Don’t Plagiarize

While this may seem like common sense, stealing text from other online sources (or plagiarism) is an unfortunately common mistake many small business owners make. It doesn't matter whether you can't think of what to say or see a set of text that you think would look...

Illustrative logos vs Typographic logos: when to use each

There are two main types of logos: typographic logos and Illustrative logos. Illustrative logos contain icons, abstract images, or other pictorial depictions of your brand. Typographic logos include the name or abbreviation of your business in a stylized way that...

Why Highly Detailed Logos Don’t Work

Logos should be clean and simple. Why? Because including too many details or elements can get confusing and be hard to read at smaller sizes. Your logo is all about communicating your brand to anyone who sees it. So, you want to make sure it's sending a clear...

How Product Reviews Can Increase Your Profits

Positive or Neutral Reviews Increase Profits Reviews drive more traffic to your business, especially if your business is strictly online. According to Forbes, 93% of consumers rely on reviews to inform their online shopping experience. Younger shoppers especially...

How Bad Product Images Sink Your Ecommerce

You may think that product images are just pictures, but they represent your products, branding, and business. Product photography is important because appealing images determine if visitors of your site become customers of your business—or not! Effective product...

The Secret To Keeping Your Products Up To Date

Ensuring your online product list is up to date is key to successful e-commerce retailing. Out-of-stock products and outdated information can lead to customer confusion.  You've worked hard preparing your products, so you want to be sure they're set up for...

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